Job expirat
- Creates, develops and executes CRM Campaigns for prepaid customers taking into consideration company’s objectives and market evolution;
- Manages periodical analysis reports regarding behavior of the prepaid company’s clients, together with marketing, commercial planning and financial departments;
- Elaborates prediction studies regarding behavior of the prepaid company’s clients taking into consideration the market evolution;
- Monitors and reports success of the programs at customer segment and campaign level;
- Refines prepaid customer segments, offers, reactive and proactive up-sell, cross-sell and loyalty campaigns based on post-event evaluation of the campaigns;
- Develops reporting and metrics to understand overall customer loyalty/repeat behavior across key segments;
- Develops and participates in developing of processes and procedures for the good functioning of the Retention and Loyalty Department;
- Is in permanent contact with Customer Care Department, developing both way communications in order to build additional knowledge about customers to better address business needs;
- Will be responsible for understanding all aspects of the prepaid strategy and will be the primary source of information for all questions regarding the campaigns;
- Seeks to understand emerging trends, opportunities and threats in the market;
- Monitors the activity of Cosmote competitors.
- University degree-economic and technical degrees are preferred.
- The person should have at least 2 years experience in marketing or in specialized teams in charge with loyalty&retention (preferably in telecom), with solid knowledge about retention and loyalty programs.
- Capability to contribute in business requirement analysis; Strong analytical and technical skills and the proven ability to creatively solve complex problems; Open to work also on the data analysis
- Good overall business understanding;
- Good project management skills, background, experience;
- Proficient communication skills;
- Proficient reporting and presentation skills;
- Good organizational skills;
- English proficiency; MS Office tools proficiency;
- Knowledge of statistical modeling, data mining tools, data analysis is an important differentiator.
- Must have core competencies: action oriented, creativity, innovation, customer focus, problem solving, time management skills.
COSMOTE Romania, member of the Greek-based COSMOTE Group, was launched in December 2005 with the purpose of making mobile telephony accessible to all Romanians. COSMOTE Romania is committed to changing the mobile communications landscape for the benefit of the Romanian consumer by offering competitive services at the most affordable and accessible tariffs.
Sharing COSMOTE Greece corporate philosophy, COSMOTE Romania brings to the Romanian market the Group’s vision, creativity, commitment and customer centric philosophy. COSMOTE today has the widest presence in South Eastern Europe in mobile telephony, offering its customers clear benefits, quality of service and value for money. COSMOTE Romania is committed to bringing the same level of satisfaction and success to the Romanian market.
The company’s management team consists of highly qualified experts from the mobile telecommunications industry and key executives from Greece and Romania instilling wealth of technical, commercial and brand development knowledge. COSMOTE Romania is one of the most active employers on the market, expanding its team by 50% from 400 in December 2005 to 700 at the end of 2006. Under the slogan ‘Together We Grow’, COSMOTE Romania’s employee philosophy is focused on combined professional development and company growth, teamwork, innovation and enthusiasm.
For more information, please access www.cosmote.ro.
