Job expirat
- Develops and implements trade promotion strategy
- Develops, implements and controls merchandising policy and standards
- Develops and implements tailor made promotion activities
- Responsible for information analysis and reporting
- Responsible for budget development and control
- Ensures effective control of trade marketing results and takes corrective action in order to ensure the achievement of trade marketing objectives within designated budgets
- Evaluates market reactions to trade promotions and reports on the results in order to ensure the timely adjustment of the strategy and plans to meet changing market and competitive conditions
- Initiates, coordinates and implements promotion programs combining advertising with purchase incentives to increase sales; purchase incentives may include discounts, samples, gifts, rebates, coupons, sweepstakes and contests, and other promotion programs designed to target specific trade marketing objectives
- Develops and executes POS materials and merchandising staff (uniforms, manuals etc)
- Enhances the communication flow between Marketing and Sales
- Responsible for sales events (organization, coordination and control)
- Secure information about competitors and react upon them
- Prepares Trade Marketing activity reports.
- Responsible for own marketing budget (development, implementation and control management)
- Regularly (frequency to be decided) carries out field visits and store check and monitor field activities and implementation of merchandising standards
- Evaluates the merchandisers training needs, based on field research, and propose the appropriate training programs
- Monitors and interprets the retail audit reports, regional, per outlets type
- Looks for continuous improvement of professional skills and keeps up-to-date on information and technology affecting functional areas to increase innovation and ensure compliance
- Participates in Coordination Meetings and support all managerial decisions
- Participates on committees and special projects and seeks additional responsibilities
- Accomplishes all tasks as appropriate
- University degree (economic background)
- Experience in FMCG in sales or marketing for minimum 2 years
- Excellent understating of the market
- Ability to prioritize
- Ability to communicate persuasively, both orally and in writing, with other managers, staff and clients
- Tact, good judgment, creative problem solving and thinking
- Negotiation skills
- Computer literacy
- Excellent command of English
- Computer
- Printer
- Company Car
- Company Mobile Phone
Avand deschise peste 6.000 de birouri in 67 de tari ale lumii, Adecco este liderul mondial in domeniul resurselor umane ce ofera servicii de selectare, recrutare, plasare si gestiune de personal temporar sau permanent.
