Job expirat
- Designs and implements acquisition & retention programmes, products or services as well as the overall corporate communication strategy.
- Involved in designing the Mktg. strategy according with the corporate strategy and overall company¿ objectives;
- Implement the related strategy and activities at national level; make the best decisions to effectively adjust the corporate vision to national level;
- Creates and executes the overall communication policy: brand development and positioning, advertising campaigns, media coverage
- Coordinates and improves the corporate internet presence (web-site, advertising a.o.)
- Sets appropriate analysis tools in order to gather relevant market data/trends and turn them into sound sales directions
- Initiates change in order to improve the marketing input to the overall corporate¿ competitiveness
- Implement marketing tools (advertising campaigns a.o.) that contribute to building awareness, and support the sales activities impact for the entire network
- Implement the plan for Community Relations, Public Relations and Press Relations to the best company image (community events, media coverage for marketing and PR events etc)
- Involved in defining the best Customer Care practices for increasing the quality of the relationship with the customers;
- Establish and maintain an effective communication flow within the departments & systems; good communications among Marketing & Sales teams in the country;
- Follow up on other established projects and procedures with the management;
- Provide timely and accurate feedback and reports: weekly, monthly reports, communication with management;
- Manage the Marketing department budget and participate to the budgeting activity.
Requirements:
- Minimum 2 years in a marketing strategy and execution role
- Understanding leasing and/or automotive market triggers is a plus
- Sound marketing analysis, planning & implementation skills
- Excellent communication skills
- Natural relationship builder with proven PR abilities
- Innate business image creator, developer and promoter
- PC skills: proficient (Word, Excel, PowerPoint)
- English advanced
Personality profile:
Creative mind / able to turn new ideas into actions
Self starter with team player skills
Proactive, dynamic and open attitude
Results oriented
- Products and services training offered;
- Annual base salary combined with results related bonus;
- Benefits to be discussed.
Motoractive este cea mai mare societate de leasing independenta din Romania, cu o valoare totala a bunurilor finantate de 140 milioane de Euro in cei sase ani de activitate.