Brand Manager

QPAS

16-08-2010 | EXPIRA LA 22-08-2010

Job expirat

RESPONSABILITATI

Main responsibilities:
- Propose objectives, brand strategy and operational programs
- Draw up, develop and control the activity plan for the brands
- Responsible for the briefing of necessary researches to measure results and plan for next steps
- Develop and implement advertising and promotion campaigns
- Implement and/or initiate the development of packaging
- Identifies product opportunities
- Responsible for implementation of the media/promotion & events strategy
- Plan, monitor and register the budgets set for the brand


CERINTE

Job Specifications :
- University Degree (preferably Economic Studies)
- Minimum 2 years’ experience in Brand Management in the FMCG industry
- preferably have been exposed to important projects
- Experience in ATL/BTL projects
- Understanding Consumers’ needs (Assessing and Interpreting Market Research)
- Brand Communication (Briefing the Agency, Working with the Agency)
- MS Office (Word, Excel, Power point, MS project), Lotus notes
- Understanding and knowledge of trade software tools (e.g. Nielsen) will be considered as advantage
- Very good knowledge of English – fluent
- Project management
- Excellent communication and negotiation skills


DESCRIEREA FIRMEI

QPAS performs professional services in HR, management and business consulting such as:
- Head hunting and executive search
- Recruitment and personnel selection;
- Personnel and job evaluation;
- Analysis, planning and drawing up human resources strategies;
- Management studies and strategic planning; Carrier advice and orientation;
- Outplacement;
- Services available for all level’s of management.