Trade Marketing Executive

STAR FOODS EM SRL

16-04-2007 | EXPIRA LA 16-05-2007

Job expirat

RESPONSABILITATI

Reporting to Trade Marketing Manager successful candidate will be responsible for maximizing impact of brand/consumer initiatives on Star Foods sales through assurance of excellent POS execution standards and efficient leverage of Trade Marketing resources in the Organised Trade channel.
More specifically he/she will:
- Develop, implement and monitor trade channel specific action plans to support defined channel strategies
- Coordinate the implementation of POSM placement and product display guidelines to ensure executional consistency and maximize GRPs in store
- Manage relationship with approved PepsiCo suppliers for POSM and standard merchandising equipment
- Monitoring and periodic reconciliation of Trade Marketing budget allocated for OT
- Support TMM in analyzing relevant information from the trade universe, closely monitor competitive activity in the trade marketing area.


CERINTE

-University degree;
- Minimum 2 years business experience, preferably in Sales - Key Accounts;
- Strong communication & negotiation skills, networking ability;
- Project management skills;
- Flexibility, open-minded, initiative and problem solving orientation;
- Excellent English both spoken and written;
- Fully PC literate.


DESCRIEREA FIRMEI

PepsiCo International, world leader in convenient foods and beverages, had revenues of more than $ 30 billion in 2005 and currently employs 156,000 people worldwide. The snacks business of PepsiCo International in Romania started in 2004 when the group acquired Star Foods. Star Foods is present in Romania since 1993 and is enjoying a leading position on salty snacks market.