Job expirat
- Contribute to the formulation and implementation of the annual marketing and communication plan;
- Together with the Marketing and Communication Director responsible for developing, integrating into the marketing & comunication plan and implementing the PR strategy & plan;
- For the product of which is responsible,directly involved in new product launches , product changes, campaigns in order to ensure that marketing aims are clear and implemented ;
- Assists in identifying, assessing & implementing new strategies or promotional & advertising/communication options;
- Briefs for marketing and comunication projects campaigns;
- Ensures a proper development of all POSM (brochures, leaflets, posters, etc) for the designated line of products;
- Responsible for monitoring campaigns progress and evaluate results;
- Closely collaborate with area managers in developing specific sales strategy;
- Support local teams in implementing the marketing activities, in initiating local events, campaigns, in finding solution to local, specific issues;
- Responsible for evaluating and answering all the sponsorship requests received by department;
- Support the development and implementation of CRM plans in accordance with the needs defined and agreed by management team;
- Manage the execution of the PR plan together with the PR agency;
- University degree;
- Experience in marketing communication banking;
- Experience in marketing FMCG (Senior Product Manager position / Brand Manager position/ Senior Account Manager in a advertising agency);
- Good communication and presentation skills;
- Analytical and creative skills;
- A working understanding of business functions and key business processes;
- The ability to carry out complex projects;
- The capability to work under pressure and meet tight deadlines;
- The ability to work autonomously and as a team member;
ING Romania is part of ING Group, international financial institution of Dutch origin, offering banking, insurance and asset management services to 60 million clients in 50 countries, through its 112,000 employees.
ING Romania covers 62 cities through its bank branches and life insurance agencies and employs about 900 full-time staff, also benefiting from a network of 2,000 life insurance consultants. In 2004, ING celebrated 10 years of presence on the Romanian market, being the first international bank to open a branch after 1989.
ING is dedicated to deliver financial services valued by clients. We can only achieve this mission through our people. This is why we put a continuous effort in recognising and attracting talent and further developing our human capital. ING core values represent the fundamental beliefs and the basics of our way of doing business: Integrity, Entrepreneurship, Professionalism, Responsiveness and Teamwork. We try to identify them in each and every employee