Job expirat
Provide full support to Marketing Manager in :
-Contribute to the formulation and implementation of the annual marketing and communication plan;
-Together with Marketing Manager and Communication Manager responsible for developing , integrating into the marketing & communication plan and implementing the PR strategy and plan;
-Directly involved in new product launches, product changes, campaigns in order to ensure that marketing aims are clear implemented;
-Assists in identifying assessing and implementing new strategies or promotional and advertising / communication opinions;
-Briefs for marketing and communication projects campaigns, reoprts, POSM;
-Ensures a proper development of all POSM (brochures, leaflets, posters, etc) for the designated line of products;
-Keep an up-to-date control on the development process of the advertising campaign and POSM;
-Responsible for monitoring campaigns progress and evaluate results;
-Closely collaborate with area managers in developing specific sales strategy;
-Support local teams in implementing the marketing activities, in initiating local events, campaigns, in finding solution to local, specific issues;
-Manage the execution of the PR plan together with the PR agency;
-Responsible for organizig and coordinating agencies and internal resources for events, exhibitions, participation;
-Assist in internet and intranet development or updating;
-Designing and building reports and presentations upon request;
-Keep records of all related contracts and expenses for responsible products.
-Economic academic background (but not necessarly);
-Experience in banking, marketing FMCG (Senior Product Manager position or Group Product/ Brand Manager or Senior Account Manager in a advertising agency;
-An enthusiastic "can-do" attitude;
-Good communication and presentation skills;
-Analytical and creative skills;
-A working understanding of business functions and key business processes;
-Ability to carry out complex projects;
-Meet tight deadlines;
-Good organisational and administration skills.
ING Bank Romania is part of ING Group, a global financial services company of Dutch origin with 150 years of experience, providing a wide array of banking, insurance and asset management services in 59 countries, having over 114,000 employees.
ING Bank Romania celebrates 14 years of presence on the Romanian market, being the first international bank to open a local branch after 1989. ING Bank offers products and services to individuals, families, small businesses, large corporations, institutions and governments.
ING is dedicated to deliver financial services valued by clients. We can only achieve this mission through our people.
At ING people who deliver results will be fairly recognized and rewarded. People with the right mentality enjoy an unbeatable combination of challenges and early responsibility. And people joining ING will be connected to a wealth of training, development and career opportunities. Combine all of these and you’ll have ‘what’s in it for me’ for new recruits.