Senior Brand Manager located in Bucharest

Alexandrion Grup Romania

14-07-2006 | EXPIRA LA 20-07-2006

Job expirat

RESPONSABILITATI

Job mission:

The Product¿s positioning to the market, consequent and permanent follow up of its growth and fluctuations.

Ways of achievement:
1. Creation and presentation of the strategic annual brand¿s objectives and marketing plan.
2. Securing and following up the budget resources allocated in brand¿s actions.
3. Implementation of strategic plan for the achievement of the product¿s long-term goals and the relevant increase of company¿s volumes (quantitative/ ualitative).
4. Permanent study of the product¿s growth in the market.
5. Overall supervision of all marketing actions related to his/her product.
6. Continuous communication with all company¿s Depts. related to production / financial planning / sales /consumer feedback.
7. Continuous communication with all vendors/agencies/suppliers to support product¿s promotion.
8. Scheduled Reporting to the company¿s Management.

Responsibilities
1. To obtain excellent knowledge concerning his/her product¿s characteristics and market position.
2. To study direct and indirect product¿s competition.
3. To suggest the necessary above and below the line actions to be taken for a better market positioning and also for confronting competition.
4. To implement in time and supervise all scheduled and ad hoc marketing actions related to her/his products.
5. To secure the appropriate allocation of resources allocated to her/his product actions and to make sure that expenses are not to be over budgeted.
6. To get continuous feedback for all issues related to the product from Sales/CS/Market Study Agencies.
7. To secure all product related persons, i.e. agents, sales force, distributors with good theoretical schooling for the qualitative support of the product¿s growth.
8. To represent the brand to all official/unofficial events
9. To secure the product¿s image to Mass media (journalists / branch magazines), by checking the edited text before being published
10. To coordinate actions between company¿s different departments so as to secure the best final service for the market placement and follow up of the product
11. Direct reporting to the Marketing Director of the Company.


CERINTE

Α) Essential education:
1. Degree of a Supreme Educational Institution ¿ Marketing / Business Administration / Economics.
2. Post graduate - Marketing / Business Administration / Economics
3. English language literacy.
4. Literacy in P/C ¿ Word, Excel, Power Point.
5. 4 years experience in similar position marketing environment, preferably in alchoolic drinks.
6. Proved organizational skills and communication capability in high level.

Β) Supplementary Education:
1. Seminars in new marketing techniques.
2. Informative seminars for the developments in the local market.
3. Quality Assurance seminars.


BENEFICII OFERITE

An attractive salary package
The opportunity to develop a career as a Managerial Team member in a professional environment


DESCRIEREA FIRMEI

Founded 10 years ago, Alexandrion Group has become one of the most powerful groups in Romania due to a long-term strong investment plan. Currently the group activates on three different markets (alcohol production and distribution, construction materials production and paper materials production) and the companies that the group consists of are the following:
Robstone, a compound stone production company located in Constanta. Using the BRETONSTONE technology, one the most renowned around the world, it is the only plant of its type in Romania.
Cahiro , the paper and cardboard factory is one of the biggest paper factories located in Prahova county.
Alexandrion - the star of the group with very modern production facilities located in Bucov Industrial Area, few kilometers away from Ploiesti. The operational headquarter is located in Bucharest, where the marketing and sales departments have their offices.
Also under the grou\'s umbrella, Alexandrion Humanitarian Foundation makes sure that a part of the profit is generously spent for helping people in need.

Currently we are looking for a Senior Brand Manager for our Spirits Division.