Job expirat
• Manage all aspects of the marketing mix for the brands/projects;
• Achieving of the targets agreed in the business, market shares, sales volumes, financial results (profit steering down to PBO)
• Oversee market research and analysis, product and service development, advertising and promotions for the brands;
• Develop and maintain an understanding of the competitors and their brands;
• Formulate and propose category and brand/project strategies, recommend mix improvements and initiate projects that will seize market opportunities;
• Plan, recommend an annual activity program for each brand/project;
• Monitor brand performance against targets and preparation of proposals for corrective actions;
• Implement agreed strategy and activity plans;
• Monitor sales and update brand history on an annual basis;
• Preparation of support budgets and management of their expenditure;
• Manage contacts with the agency on the brands (advertising briefing; media planning, etc);
• Maintain relationship with Advertising Agencies, Suppliers, Media Agencies.
• University degree (preferable economical)
• Expertise: min. 3 years in brand management
• MS Office (Word, Excel, Power Point), dedicated programs for market researches
• Language: English – fluent
• Excellent communication skills
• General and personnel management skills
• Ability to work both on an individual basis and as a member of a team
• Easier understanding of consumers lifestyle and insights
• Both creative and analytical skills
• Proficiency in locating and synthesizing material from multiple sources
• Ability to interpret, analyze and summarize complex business data
• High degree of organization and initiative
• Ability to handle deadlines and changes priorities with good judgment
• Well developed sense of curiosity, ingenuity and perseverance
• Complete respect for confidentiality
• Strong team player
• Easier understanding of consumers lifestyle and insights
• Ability to communicate with all levels of the organization
• Other competencies: clarity of purpose, objective analytical power, practical creativity, entrepreneurial drive, strong leadership ability, influencing other, learning from experience, developing others
attractive salary package
HART Human Resource Consulting is the first Romanian company that offers career management consulting services.
We propose organizational development solutions (Executive Search, Training, Development and Assessment Centers, Career Plan Development Consulting) and individual solutions (Career Counseling, Testing and Assessment, Individual Seminars).
If you want to read more about HART Consulting?s career counseling services, go to www.consiliereincariera.ro