Product Marketing Manager

YUM Software

17-09-2019 | EXPIRA LA 20-09-2019

RESPONSABILITATI

Drafting strategies, successful execution!

Job Objectives:
We are looking for an experienced Product Marketing Manager / Product Marketer to help us accelerate our product growth. You will be in charge of all product marketing activities, from drafting strategies to overseeing their completion and successful execution. You will lead positioning, branding, marketing communication, and launch strategy, as well as strategic initiatives like branding exercises, advertiser insights research, competitive analysis, and customer segmentation.

Responsibilities:
Work across several aspects of marketing – from branding and positioning to targeted outreach and strategy, Go-to-Market strategy, campaigns, advocacy, events and communication.
Create and execute innovative strategies and marketing plans that drive awareness, engagement and product adoption.
Competition study / New product entries / Other brands on the market awareness.
Partner with cross-functional stakeholders including product, user experience, design, analytics, creative and leadership, to drive product roadmaps, strategy and execution.
Develop actionable, data-driven insights to inform product and marketing strategy.
Leverage marketing insights to better understand our customers and represent the voice of the user.
Manage the marketing budget (propose and keep within the agreed value) & operations.
Develop and implement promotional activities such as promotions and product launches.
Create product content such as case studies, videos, website copy and blog posts.


CERINTE

Experience in market research, messaging, positioning, branding, creative development and campaign execution.
3 years of industry experience in marketing – B2B SaaS products.
Demonstrated problem-solving and analytical capabilities, with the ability to develop creative/non-traditional solutions for challenging, undefined problems.
Experience developing and executing marketing strategy successfully while collaborating cross-functionally and building consensus, with effective project management expertise.
Passion for working with technology products and solving consumer needs.
Outstanding communication, presentation and leadership skills.
Organized self-starter with ability to manage multiple projects from inception to completion.
Demonstrated ability to tackle highly strategic and difficult business problems.
Excellent organizational and time management skills.
Sharp analytical and problem-solving skills.
Creative thinker with a vision.
Attention to details.


BENEFICII OFERITE

A well-deserved salary
Flexible schedule in line with on-call demands of the job
“Employee of the month” performance bonus
Referral bonus for getting your friends to work with us
“Birthday Bash at the Wheel of Fortune” (it’s weird but you want it, trust us)
Medical coverage to keep you healthy
Christmas and Easter bonuses to keep you happy
Sick Days – free leave for when you are feeling down
Bookster subscription
Career improvement trainings and workshops to make you smarter

OTHER PERKS:

“Jingle and Mingle” & “Fun in the sun” – the best company parties you’ve ever seen
We hold a cool event every month
Each team goes on outings to keep that flame alive
We have fresh fruit and vegetables, along with coffee and tea to keep that brain in top shape


DESCRIEREA FIRMEI

Well, if you’re reading this it means that now we need to woo you. So here goes…

Our projects are smart, so you’ll never get bored. Our office is dashing, the team is witty, creative and fun. That means you’ll get to spend your time productively in a relaxed environment. We love bright people with cool personalities and we also encourage an out-of-the-box mindset. If you feel you’re positively unique, you’ll fit right in.

What do we do, you ask? We provide technological resources for the digital advertising industry. Collaboration and communication between departments is key, allowing us to provide the smoothest solutions to every individual marketing campaign that comes our way.

And to end this description with a typical “blind date cliché” but an unquestionably true one: WE DO WHAT WE LOVE AND WE LOVE WHAT WE DO!

If you’re ready to spice things up a notch, apply for one of our open positions and go to emiadotcom to get to know us a little better.