Job expirat
• Category P&L responsibility ensuring annual objectives are met. Key success measures: Net ,Revenue, NAP
• Market sensing, including industry and technology development, competition, consumer trends, macroeconomics, trade universe changes, media and promotional activity, field
• Strategic category and brand management responsibility
• Generates and tests new insights to create new opportunities to aid the development of the most competitive brand and product strategies
• Plans and executes media buying strategy for total business
• Supervises all consumer response activities
• Plans, executes & tracks the category O/H. Plans the Research Budget for the category
• Responsible for coaching, training and motivating direct reports
For our client, one of the world’s leading food and beverage companies, we are looking for a Marketing Manager - 1 year contract.
• A University degree, preferably in Business Administration or Marketing
• Proficient to masterful in developing brand strategy using key marketing tools: Advertising & Media, Consumer & Trade Promotion, NPD, Packaging, Marketing Research.
• Financial skills: ability to read P&L, understanding cost structure, cash flow, balance sheet. Basic financial derivatives: NPV, IRR
• Functional: Consumer Goods Market, Marketing Mix, Advertising, Promotion, Marketing Research, Budget Planning, Pricing, Product Knowledge
• Fluent English, PC skills in strategic planning
• Minimum 5 years related experience in Brand Marketing
• Experience in strategic planning
Founded in 1982, Grafton Recruitment has established itself as a world class provider of recruitment solutions. Grafton has experienced an impressive growth pattern in the last five years. The network has built to a total of 70 branch operations spanning 19 different countries including the United Kingdom, Republic of Ireland, Chile, Czech Republic, Slovakia, Hungary, Poland, Lithuania, Russia, Portugal, France, Austria, Belgium, Turkey, UAE and Romania.