Marketing Coordinator (Promotional Campaigns)

IPSOS INTERACTIVE SERVICES EUROPE

23-07-2006 | EXPIRA LA 29-07-2006

Job expirat

RESPONSABILITATI

This position is within Panels Department.Once a respondent is part of our database, from time to time he/she will be invited to participate to various online surveys. To keep respondents motivated to participate to surveys, Marketing Coordinator must identify ways of rewarding respondents.

* Responsible for the success of Panels department (the department who is in charge with the management of surveys respondents) incentive/rewarding panelists programs
* The Marketing Coordinator builds the overall strategy for panelist incentive programs. Incentive programs are based around a point management solution that allocates points based on the number of completed surveys. Panelists can spend points on products, marketing services or other goods that are defined as part of the incentive program.
* Develops and implements new incentive schemes to increase the loyalty of IIS panelist. Proposes various solutions to calculate points to award various categories of survey¿s respondents.
* Develops and implements from time to time new incentive campaigns.
* Prepares detailed reports and presentations about panelists incentive status.
* Identifies new solutions to reward/incentive and motivate panelists to complete surveys;
* Ensures management of incentives& gifts budget
* Ensures proper communication within the AP and/or within other departments;
* Builds relationship with vendors. Negotiates with vendors.
* Arranges vendor contracts, bargains for best costs, and observes quality of purchased services eventually with the help of purchasing executive.
* Accepts and scrutinizea vendor bids and proposals.
* Maintains an accurate database about vendors and providers, products and distributors
* Prepares reports and required documentation for management regarding incentive budget and all related incentive program¿s activities.
* Responsible for decisions, consequences, and results having impact on people, costs, and/or service within the functional area.
* Makes decisions and establishes work priorities on essentially policy/procedure-oriented operations.
* Measures incentive program¿s return-on-investment (ROI)
* Communicates with staff on progress of orders. Makes various analysis.


CERINTE

* Studies: Bachelor of Science degree in Sociology, Market Research, Marketing, Economics;
* Min. 2 years relevant experience;
* Must be extremely detail oriented, dependable, analytical and able to keep up in a fast paced environment;
* Ability to negotiate with vendors;
* Excellent communication skills to interact effectively with vendors and related departments inside the company;
* Ability to work efficiently and independently in a busy work environment;
* Experience in purchasing with product knowledge;
* Fluency in English both spoken and written;
* Ability to apply knowledge of market research;
* Accuracy in working with large amounts of data;
* A proactive and flexible person;
* Results oriented, dynamic and self-motivated person;
* Negotiation skills;
* Team spirit and leadership skills;
* Very good knowledge of Microsoft Office Package.


BENEFICII OFERITE

We offer a challenging and rewarding work environment, the opportunity to interact with highly skilled professionals globally, extensive training, and excellent career opportunities in an expanding foreign company.


DESCRIEREA FIRMEI

Ipsos Interactive Services Europe(IISE) is the European expert in Online Market Research for the Ipsos Group, the 2nd largest survey-based market research company in the world.

IISE\' business consists of Internet based services, supported by an elite team of professionals: programmers, researchers, analysts, and developers. Their goal is to provide high quality services to global clients acting in industries such as, FMCG, mobile telephony, media, advertising, customer satisfaction, employee satisfaction etc.

Company of inquiring minds and passionate people, IISE is currently expanding its business in Romania.