Job expirat
-Administer internet process;
-Produce marketing plan for internet communication and promotion that are mirroring the comunication and media plan but do not restrict internet activity to this timings;
-Work with creative agency in developing the internet messages for each product line in order to insure best ROI;
-Work with creative media in developing the media buying plan and strategy for all ING retail products;
-Request, brief for and carry out research together with the research agency and in house tester;
-Insure search engine optimization;
-Anticipate the needs for and of new and existing customers;
-Improve the sales and service processes on short, middle and long terms;
-Identify new opportunities and improvements and implement with the internet sales team to make internet sales a success;
-Expert advisors to the other channels and departments for the subject of internet banking;
-Monthly monitor and interpretation of web traffic; report trend quarterly or on urgent need basis;
-Biannual surveys on customer satisfaction rating;
-Accountable for annual increase in numbers of web-delivered sales, suggestions and customer feed-back;
-Manage delegated web/new media budget.
-Informatics and IT academic background but not necessarly;
-experience in a creative agency in the web communication department, form a site that sales on internet, bloger;
-Excellent communicator both with verbal and written skills capable of creating materials adapted to type of client/ site/etc;
-Interests and insight in techniques and process;
-Client focused;
-Analytic thinker;
-Service minded;
-Proactive and to the point;
-At least 2 years of experience with internet activities.
ING Bank Romania is part of ING Group, a global financial services company of Dutch origin with 150 years of experience, providing a wide array of banking, insurance and asset management services in 59 countries, having over 114,000 employees.
ING Bank Romania celebrates 14 years of presence on the Romanian market, being the first international bank to open a local branch after 1989. ING Bank offers products and services to individuals, families, small businesses, large corporations, institutions and governments.
ING is dedicated to deliver financial services valued by clients. We can only achieve this mission through our people.
At ING people who deliver results will be fairly recognized and rewarded. People with the right mentality enjoy an unbeatable combination of challenges and early responsibility. And people joining ING will be connected to a wealth of training, development and career opportunities. Combine all of these and you’ll have ‘what’s in it for me’ for new recruits.