Job expirat
As Corporate Segment Brand Manager, you act within the marketing department as a partner of Corporate Business Sales Team.
The role requires a strong understanding of the PR and marketing initiatives planning process and develop the PR and marketing initiatives on the dedicated business line from idea generation to tactical execution.
Tasks included in this role are PR and marketing planning, event planning, database marketing/ data quality, social media, project management and campaign analysis, PR, marketing and campaign execution experience.
You ensure all initiatives are completed within deadline, scope and strategy. Ensure all planning information is complete to control tracking of results. Review campaign results and recommends adjustments.
Key Responsibilities:
- Work closely with business teams
- Work on end to end campaign planning, management, execution and results analysis
- Plan tactics in accordance with the given budget to achieve defined targets & analyze performance of each tactic
- Monitor and measure campaign performance and provide recommendation for better enablement and execution
- Agency management – prepare creative briefs & media strategy for agencies and make sure they are executed to deliver desired results
- Utilize social media platforms, which involve communities creation, designing messages, understand target audience & conducting live promotional activities
- Lead generation, management and tracking
- Execute web marketing campaigns
- Plan, coordinate & execute tactics like: monthly customer newsletters, monthly webcast series, social media tactics around your products and offers
- 3+ years previous experience in PR and Marketing, preferably on campaign management, digital or direct marketing management
- Knowledge in Direct Marketing, Digital Marketing and Lead Management
- Bachelor's Degree in Marketing or Economics preferred
- Knowledge in Sales jobs and their needs
- Good project management
- Fluent in English language
Regina Maria - Reteaua Privata de Sanatate reuneste sub acelasi nume Centrul Medical Unirea si Euroclinic, fiind cel mai complex furnizor de servicii medicale private din tara noastra, cu peste 1000 de medici permanenti si colaboratori in cele trei spitale si peste 23 de policlinici prezente in Bucuresti si in tara. De asemenea, Regina Maria are si primul campus medical din tara care pune la dispozitie un set complet de servicii medicale si care include maternitatea "Regina Maria", policlinica si Centrul de Diagnostic si Tratament.
Reteaua Privata de Sanatate Regina Maria ofera servicii de laborator, imagistica, spital, maternitate, celule stem si policlinica pentru copii. Regina Maria este prima maternitate privata din Romania si singura maternitate privata care ofera servicii de nastere in apa. De asemenea, un serviciu unic este oferit si la Banca Centrala de Celule Stem, banca cu depozitare in Romania de celule stem si nu de sange integral.
Clinicile noastre beneficiaza de profesionalismul si implicarea celor mai reputati medici, astfel ca Parteneriatul Academic aduce pacientilor expertiza celor mai renumite personalitati medicale din tara si strainatate, dar si o relatie apropiata intre personalul medical si pacienti, tradusa prin "serviciu cu suflet”.
